Where can be the Customer Service Department?
- October 15, 2017
- Posted by: marlenedubois
- Category: CPR Training
There used to be a joke in which passed around an old, local department store. If a customer came in wanting to return or exchange something in addition to asked for the Customer Service Department, often a clerk might reply, Customer Service Department??? the item’s on the third floor” (usually stated in an ironic tone of voice). in which’s what they said in addition to then they might laugh because the store was in a two-floor building.
What those joking clerks didn’t realize (in addition to what management didn’t understand nor train the clerks to understand) was in which they were (or should have been) the embodiment of the Customer Service Department – helping the customer enjoy the shopping experience in addition to to enhance the customer’s satisfaction. They didn’t realize in which business can be an election process in addition to in which customers vote with their purchasing power.
Of course, in which store no longer exists. Shopping patterns have changed, giving way to shopping malls a few decades ago in addition to at This kind of point, of course, the malls are having difficulty competing with on-line vendors in which use customer service as a competitive weapon – same-day shipping, generous return policies, almost automatic ordering, in addition to a well-trained staff who understand how important the item can be to satisfy their customers.
Those old-line stores couldn’t compete on selection, cost, convenience, or on the importance of creating raving fans out of their customers. yet don’t think the demise of the low-service company can be limited to retail stores. The same “Customer Service can be on the Third Floor” attitude exists in companies in every sector of the economy yet I can guarantee you in which the most profitable in addition to fastest growing companies are also those who provide the highest level of customer service, not on the third floor yet right on the front lines… no matter whether the item can be on the first floor in a physical space, on the phone, or on the internet.
So, the question becomes: How well do you compete today with competitors? Maybe the item can be time to do some comparison shopping, no matter whether you are selling consumer widgets, industrial widgets, professional services, or technology.
Our customer’s expectations for fast, satisfying service in addition to quality have grown. Find out how you compare, brainstorm about how you can better serve them inside future, figure out how you will be able to profitably deliver world-class customer service in addition to quality so your company doesn’t end up on the trash heap of failed companies in which thought the “Customer Service Department” can be on the third floor of a two-floor building.